Entrepreneur Michael Fux Named 'Partner Investor' of Positive Beverage, LLC.
NEWPORT BEACH, CALIFORNIA - Delaware-based beverage manufacturer, Positive Beverage, LLC. has received investment and partnership from Comfort Revolution Founder, entrepreneur and philanthropist, Michael Fux, with plans to expand and enhance the beverage and lifestyle brand.
CEO, Vince Scattolino comments, "We are under no impression that introducing a beverage into an already saturated market will be easy - but Michael Fux brings expertise and innovation to our business, as well as critical funding, so that we can not only enter, but thrive within the market!" Vince references Michael Fux's accomplishments in entering the bedding markets and marketing in unique and memorable ways, stating "...his experience and strategic relationships will be able to help support and promote our products and brand, so that consumers can finally purchase beverages for their families that taste great and have the beneficial qualities that other companies promised for years but failed to deliver."
Michael Fux is known at charity events as the owner of the exotic car collection, which serves as the backdrop for many fundraisers. To the business world, he is the man who revolutionized the sleep industry. Most importantly, to many underprivileged children, he is the philanthropist who gave them the gift of life... and then some.
This entrepreneur amassed his fortune in the foam bedding industry, enabling him to “give back.” He is responsible for building the Michael Fux Family Center at Miami Children’s Hospital, a respite for families of ill, underprivileged children that provides the comforts of home. Replete with showers, laundry facilities, a work-out and massage room, an entertainment center and a dazzling movie theatre, this state-of the-art facility serves as a place where families can enjoy precious time together.
The Breast Cancer Research Foundation, Operation Smile, Conquer Paralysis Now, Alonzo Mourning Family Foundation, Over town Youth Center, Make a Wish Foundation and many more have benefited from the good works of Michael Fux. The list is endless, meriting him an award from the House of Representatives in 2009.
All this comes from a man who came from humble beginnings. He emigrated to the U.S. from Cuba and lived with his family in Newark in a seven-story walk up with painted-shut windows. With little money or opportunity to attend college, he succeeded despite his obstacles. Michael had something money cannot buy–an entrepreneurial spirit. He first opened a small used tire and battery store at age 17, quickly worked his way up the ladder at major retail stores and eventually became a magnate in the memory foam bedding industry. Due to the financial success of his former company, Sleep Innovations, where he unveiled the first memory foam mattress pads in 1996, and currently, Comfort Revolution—slated to revolutionize the bedding industry; countless lives have been, and will continue to be, extended.
Positive Beverage was born when its founders were looking for a simpler, healthier alternative to energy drinks and enhanced waters, but couldn’t find one. They filled the need for simple, clean, good-for-you beverages with a refreshing portfolio of drinks that taste great, too! Whether you choose Positive Charge, with natural energy from green tea, or any of the three fresh flavors of Positive H20, every Positive Beverage gives you the essential vitamins, antioxidants and electrolytes your body needs for an entire day to keep you feeling positive. The twist of each cap opens a beverage with zero sugars, zero calories, zero carbs, zero sodium and 100% natural flavors. It tastes great- it’s good for you- it’s Simply Beneficial- That is Positive Beverage!
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